Business cycle investing, in simple terms, is a strategy where investment allocations are adjusted in line with the economy’s natural ups and downs. In the Expansion phase, factories run at high capacity, businesses hire aggressively, and people spend with confidence, planning vacations and buying discretionary goods without a second thought. This is followed by a slowdown, where hiring slows down and expansion plans get shelved. The Recession phase turns things upside down; sentiment weakens, factories see idle capacity, businesses pivot to cost-cutting or layoffs, and consumers postpone discretionary spending while prioritising essentials. The final phase that follows is Recovery—the bottom has passed and confidence slowly returns. Caution still lingers, but early signs of hiring, spending, and business expansion begin to reappear.