Sarthak Ahuja On Rethinking Retirement And Financial Planning After 40

Sarthak Ahuja, Director of NIAMH Ventures, discussed the changing retirement mindset at the Outlook Money 40after40 event in Mumbai. He believes that people over 40 should embrace career changes and explore new financial opportunities rather than be afraid of them. Ahuja underlined that success in today's retirement planning requires a varied, well-balanced strategy that prioritizes long-term objectives.

Ahuja discussed India's economic condition highlighting the fact that 60 per cent of the GDP is generated through private consumption. With the increase in people's incomes, there has been a rise in expenditure on high-end products such as fashion, gadgets, travel, and premium products. Ahuja urged entrepreneurs to move away from large cities and target tier-2 and tier-3 cities, where demand for high-end products is increasing.

He also discussed how entrepreneurs can catch global trends at an early stage and bring them to India with an advantage. By recognizing fashionable products from the Western markets, such as clothes or electronics, entrepreneurs can get them to India before the market becomes saturated and sell them with the help of e-commerce to provide international goods at competitive rates.

Ahuja noted that the shift in consumer trends, particularly towards premium products, is a profitable opportunity for businesses who seek India's developing market. He encouraged companies to profit from this rising market by focusing on areas such as apparel, jewellery, footwear, and technology.

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