US President Donald Trump serves as Chief Crypto Advocate for World Liberty Financial (WLF), a blockchain and DeFi company founded in 2024. The Trump family, which includes Eric Trump, Donald Trump Jr, and Jared Kushner, is heavily involved, with ties to the Trump-linked company DT Marks DEFI LLC. WLF recently collaborated with the Pakistan Crypto Council, led by CEO Bilal bin Saqib. This resulted in a partnership signed on April 26 to promote cryptocurrency usage and financial inclusion in the region.