Presence Beyond Big Cities
Insurance companies have been increasing their physical and advisory footprint to reach customers outside major urban centres. By March 2025, insurance firms together had upwards of 22,000 offices across India, not just in big cities but in smaller localities as well. Alongside these branches, a wide network of agents and brokers continues to handle most first-time enquiries and policy sales. The increase in presence is easier to spot in smaller towns and rural belts that earlier had limited access to insurers. Year after year, insurers disburse large sums in claims, especially on life policies, and for many households, that money ends up being the difference between coping somehow and slipping into serious financial difficulty when an unexpected loss hits.