The buzz is all around – Big Billion Days 2023 and the Great Indian Festival 2023 are here, and shoppers across the nation are gearing up for a shopping extravaganza. The promise of incredible discounts, unbeatable deals, and a chance to grab your favourite products at a fraction of their original prices has everyone excited. But amidst this shopping frenzy, there's a lurking question: Are these sales genuine opportunities for savings?