As Indians, we are taught to start saving and protecting our wealth from a young age. The concept of “saving for a rainy day” is distinctive in our culture. It is this that pushes us to save before splurging on lifestyle expenses. Over the years, with the rise in financial literacy, Indians have realized the importance of financial planning. This has encouraged the Banking, Financial Services and Insurance (BFSI) sector to innovate and offer a host of products.