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The Indian SUV landscape now spans everything from compact micro-SUVs to premium coupe-styled crossovers. Two models that highlight just how diverse the SUV category has become are the Tata Curvv and the Hyundai Exter. While the Curvv positions itself as a premium coupe-SUV, the Exter enters the market as a micro-SUV offering excellent value and city-friendly usability.
If you’re confused about how these two SUVs differ and which one is right for you, here’s a complete segment-wise breakdown based on design, size, features, performance, and user needs.
Segment and Positioning
Tata Curvv — Coupe-SUV with Premium Appeal
The Tata Curvv is a mid-size coupe-SUV, designed to offer style, performance, and executive-level features. Its 4,308 mm length and 1,810 mm width give it a substantial road presence comparable to compact and mid-size SUVs. Its coupe-like sloping roof and large R18 alloy wheels further elevate its premium positioning.
Hyundai Exter — Urban-Friendly Micro-SUV
The Hyundai Exter is positioned as a micro-SUV, suitable for buyers seeking SUV styling in a compact, city-friendly footprint. With a length of 3,815 mm and a width of 1,710 mm, it fits perfectly within the sub-4m footprint but leans toward the micro segment for manoeuvrability.
Design Differences
Tata Curvv — Futuristic & High-End Design
The Curvv embraces bold coupe-SUV styling with:
Sequential LED DRLs & welcome animation
Bi-function LED headlamps
Connected LED tail lamps
Flush door handles with welcome lighting
R18 diamond-cut alloys
Hyundai Exter — Outdoorsy & Youthful Styling
The Exter’s design language is more upright, rugged, and youthful:
H-signature LED DRLs
Parametric front grille
Chunky cladding around wheel arches
R15 diamond-cut alloy wheels
Dual-tone roof options
Dimensions and Space
Feature | Tata Curvv | Hyundai Exter |
Length | 4308 mm | 3815 mm |
Width | 1810 mm | 1710 mm |
Height | 1630 mm | 1631 mm |
Wheelbase | 2560 mm | 2450 mm |
Boot Space | 500 L | 391 L |
Performance and Powertrains
Tata Curvv — Multiple Engines, More Power
The Curvv offers three engine options:
2L Revotron Petrol – 88.2 kW & 170 Nm
5L Kryojet Diesel – 86.7 kW & 260 Nm
5L Hyperion GDi Petrol – 91.9 kW & 225 Nm
These deliver stronger performance suited for highway touring and spirited driving.
Hyundai Exter — Efficient & City-Friendly
The Exter comes with:
2L Kappa Petrol – 61 kW & 113.8 Nm
2L Bi-Fuel (Petrol + CNG) – 50.5 kW & 95.2 Nm
Both engines emphasise efficiency, AMT convenience, and light steering for city usage.
Safety and ADAS
Tata Curvv — 5-Star BNCAP + Level 2 ADAS
The Curvv includes:
ADAS Level 2 with 20+ features
6 airbags
360° Surround View Camera
Blind Spot Detection
Autonomous Emergency Braking
5-Star Bharat NCAP rating
Hyundai Exter — Standard Safety Across All Variants
The Exter stands out for offering 6 airbags as standard across all trims, along with:
ESC, VSM, HAC
Rear camera
TPMS
ISOFIX
Who Should Buy Which?
Buy the Tata Curvv if you want:
✔ A premium, high-tech SUV with coupe styling
✔ Larger cabin space and 500L boot capacity
✔ Strong performance with petrol/diesel engine choices
✔ ADAS Level 2 & premium features (panoramic sunroof, ventilated seats)
✔ A stylish SUV suitable for families and long trips
Buy the Hyundai Exter if you want:
✔ A compact, affordable SUV for urban use
✔ Great fuel efficiency with petrol/CNG options
✔ Standard safety (6 airbags) across all trims
✔ Easy manoeuvrability and parking
✔ Youthful design and strong value for money
Final Thoughts
The Tata Curvv and Hyundai Exter sit in entirely different segments, but both excel in what they are built for. The Curvv is ideal for buyers seeking premium styling, advanced tech, and space, while the Exter is perfect for first-time buyers or city-focused users wanting impressive safety and practicality at an accessible price.
By understanding your driving needs, budget, and lifestyle, the choice between the two becomes crystal clear — a premium coupe-SUV (Curvv) vs a compact micro-SUV (Exter).
Disclaimer: This is a sponsored article. It is not part of Outlook Money's editorial content and was not created by Outlook Money journalists.
